MSc Strategy, Innovation, and Management Control

Name: MSc Strategy, Innovation, and Management Control
Price: 501400 LKR
Availability: InStock

WU Vienna University of Economics and Business

Duration 2 Years Full-time

Intake October 2026 Cycle

Tuition (Est.) LKR 501,400 Per Year

Deadline March 15 Priority Date

Course Overview

WU Vienna's MSc in Strategy, Innovation, and Management Control (SIMC) is delivered through Europe's largest business university — WU has the triple AACSB / EQUIS / AMBA accreditation and consistently ranks in the FT European Business School top-30. The Campus WU in Vienna's Prater district (opened 2013, designed by Zaha Hadid Architects among others) is among Europe's most architecturally distinctive university campuses.

Sri Lankan applicants choose WU Vienna for the combination of an English-taught master's at a globally-ranked European business school, a tuition fee of just €726.72/semester (€1,453/year) for non-EU students — by far the lowest of any top-30 European business school — plus Vienna's exceptional quality of life (consistently ranked the world's most livable city by Mercer / EIU) and central position in the European corporate landscape. The SIMC programme covers strategic management, innovation management, organisational behaviour, management accounting, control systems, and a year-2 research thesis. The mandatory internship and exchange semester (50+ partner schools including HEC, Bocconi, NUS, USYD) build cross-border CVs.

Entry Requirements

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Academic

check_circle Bachelor's degree in business / economics / management with a strong academic record (typically Sri Lankan first / upper-second class equivalent).
check_circle At least 60 ECTS / 1 year equivalent of business / management coursework on the bachelor's transcript.
check_circle GMAT 600+ recommended (median ~640) — accepted but not strictly required for all SIMC applicants. // VERIFY current GMAT requirement.
check_circle Motivation letter, CV, two academic references.

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English Proficiency

check_circle IELTS Academic: 6.5 Overall (no band below 6.0).
check_circle TOEFL iBT: 95 Overall.
check_circle Cambridge English: C1 Advanced.
check_circle German not required — the MSc SIMC is taught 100% in English.
check_circle Waived if your bachelor's degree was taught entirely in English (Sri Lankan applicants from English-medium degrees qualify with an MOI letter).

Estimated Cost of Study

Expense Category	Amount (€)	Approx. LKR
Tuition Fee (per year, two semesters, non-EU)	€1,453	Rs. 501,400
Living Expenses in Vienna (12 months)	€13,000	Rs. 4,485,000
Health Insurance, Visa & ÖH Fee	€1,200	Rs. 414,000
Books, Materials & Exchange Travel	€1,500	Rs. 517,500
Total Year 1 Investment	€17,153	Rs. 5,917,900

*LKR conversion based on current bank rates. Subject to change.

Career Outcomes & PR

WU SIMC graduates qualify for Austria's 12-month post-study residence permit (Aufenthaltsbewilligung Studierende — Verlängerung zur Arbeitssuche), with conversion to the Red-White-Red Card (Austria's skilled-worker visa, with points awarded for master's degrees and language skills) or EU Blue Card at a qualifying offer (~€48,000/year graduate threshold for 2026). Major employers: Red Bull (Salzburg), Erste Bank, Raiffeisen Bank International, OMV (energy), Andritz, voestalpine, BCG Vienna, McKinsey Vienna, Deloitte, EY, KPMG, PwC, and the Vienna-based UN agencies (UNIDO, IAEA, UNODC). Median starting salary €45,000-55,000. Sri Lankan returnees route into consulting / strategy roles at McKinsey Colombo, Big Four, JKH corporate strategy, and into management trainee programmes at MAS, Brandix, Dilmah.

Triple Crown AACSB / EQUIS / AMBA

FT Top 30 European Business School

12 Mo. Post-Study Visa

Red-White-Red Skilled-Worker Card