NL · Master's
Breda University of Applied Sciences (BUas)
Master Tourism Destination Management
Breda University of Applied Sciences (BUas)
Course Overview
Breda University of Applied Sciences is a UNWTO TedQual-certified tourism school and one of the few places in Europe teaching destination management as a governance and planning discipline rather than a marketing subject. The Master Tourism Destination Management is a one-year, English-taught programme covering destination governance, sustainable and regenerative tourism, community impact, crisis and carrying-capacity management, and destination branding — with an international consultancy project delivered for a real destination organisation.
The overtourism-and-resilience content is unusually relevant to Sri Lanka. Post-2019 and post-2022, Sri Lankan tourism has been an extended live case study in demand collapse, recovery sequencing and dependence on a narrow set of source markets — and the programme's tools for carrying capacity in Sigiriya-scale heritage sites, community benefit-sharing around national parks, and destination-level crisis communication translate directly. BUas cohorts are highly international, and the consultancy project has previously covered destinations across Europe, Africa and Southeast Asia.
Entry Requirements
Academic
- check_circle Bachelor's degree in tourism, hospitality, business, geography, planning, economics or a related field, with at least a Second Upper equivalent.
- check_circle Applicants from unrelated disciplines with substantial tourism-sector work experience are considered case by case.
- check_circle Motivation letter, CV, and a short written assignment or research statement set by the admissions team.
- check_circle An admissions interview (online for overseas applicants) is standard.
- check_circle Relevant work experience — DMC, hotel, airline, tourist board or NGO tourism work — strengthens an application materially.
English Proficiency
- check_circle IELTS Academic: 6.5 Overall (no band below 6.0).
- check_circle TOEFL iBT: 90 Overall.
- check_circle Cambridge English C1 Advanced accepted.
- check_circle Waived if your Bachelor's was taught and assessed entirely in English — a Medium of Instruction letter is accepted from Sri Lankan universities and English-medium private institutions.
Estimated Cost of Study
| Expense Category | Amount (€) | Approx. LKR |
|---|---|---|
| Tuition Fee (12 months, non-EU rate) | €14,500 | Rs. 5,002,500 |
| Living Expenses (12 months, Breda) | €11,400 | Rs. 3,933,000 |
| Health Insurance & Residence Permit | €800 | Rs. 276,000 |
| Fieldwork, Consultancy Travel & Books | €1,500 | Rs. 517,500 |
| Total Programme Investment | €28,200 | Rs. 9,729,000 |
*LKR conversion based on current bank rates. Subject to change.
Career Outcomes & PR
Graduates go into destination marketing and management organisations, national and regional tourist boards, sustainable-tourism consultancies, hotel-group development teams, and the tourism arms of development agencies and NGOs. The Netherlands grants a one-year Orientation Year residence permit after graduation with full labour-market access. For Sri Lankan graduates the strongest fit is Sri Lanka Tourism Promotion Bureau and SLTDA, destination and sustainability roles at Jetwing, Cinnamon, Aitken Spence and Resplendent Ceylon, DMCs serving European source markets, and tourism-development programmes run by USAID, GIZ, UNDP and the ADB in the region — all places where destination-level planning capability is thin.
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