UK · Master's
University of Warwick (Warwick Business School)
MSc Marketing & Strategy
University of Warwick (Warwick Business School)
Course Overview
Warwick Business School's MSc Marketing & Strategy is a one-year, AMBA/EQUIS/AACSB triple-accredited master's that combines applied marketing (consumer behaviour, digital, brand strategy, analytics) with the strategic management core of an MBA. Roughly a third of the curriculum runs as live consulting projects with sponsoring firms — recent partners include Unilever, BMW, Aviva and Sainsbury's.
Sri Lankan applicants don't need prior business experience — the program admits ambitious graduates straight from BSc/BA programs in any discipline. WBS sits on Warwick's main Coventry campus (not London), which keeps total cost-of-living manageable compared to a London business school of comparable rank.
Entry Requirements
Academic
- check_circle Upper-second class (2:1 / GPA 3.3+) bachelor's degree in any discipline — no prior marketing or work experience required.
- check_circle Strong academic record at undergraduate level, including any quantitative components.
- check_circle GMAT/GRE not required for most candidates but can strengthen a borderline application.
- check_circle Personal statement, CV and two references (one academic, one professional acceptable).
English Proficiency
- check_circle IELTS Academic: 7.0 Overall (max two components at 6.0/6.5, rest at 7.0+).
- check_circle TOEFL iBT: 100 Overall (min 22 each section).
- check_circle Waived if your degree was taught and assessed in English.
Estimated Cost of Study
| Expense Category | Amount (£) | Approx. LKR |
|---|---|---|
| Tuition Fee (12 months) | £37,450 | Rs. 14,980,000 |
| Living Expenses (12 months, Coventry) | £12,000 | Rs. 4,800,000 |
| Student Visa & IHS Fee | £1,800 | Rs. 720,000 |
| Total Programme Investment | £51,250 | Rs. 20,500,000 |
*LKR conversion based on current bank rates. Subject to change.
Career Outcomes & PR
Eligible for the 2-year UK Graduate Route. WBS Marketing & Strategy graduates place into brand and strategy roles at Unilever, P&G, L'Oréal, Deloitte and PwC, plus tech marketing teams at Amazon and Google. Roughly 90% of the cohort secures a graduate-level role within 6 months.
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